Still routing calls with spreadsheets, home grown tools, manual database updates, outdated phone trees or legacy IVR system that are hanging on by a thread? If your customers are calling one number and bouncing around before they reach the right location, your routing logic is holding you back and affecting your locations' bottom line.

For multi-location businesses and franchises, zip code-based call routing is one of the simplest ways to improve both lead conversion and customer experience if you have the right tools at your fingertips.

The Problem with Traditional IVRs

Most call platforms are either:

• Too rigid to handle complex multi-location logic seamlessly

• Too developer-dependent to be updated quickly

• Require too much time to configure, record voice prompts and translate to additional languages

• Built for small teams with just a few locations, not franchise systems

The result? Calls get misrouted. Customers hang up. Leads get lost. And marketing can’t prove what’s working and marketing dollars are wasted.

The Better Way: Self-Service Zip Code Base Geo-Routing

QIVIR changes the game with:

• Easy to use call flow builder

• First-class support for all your locations

• Self-service territory builder

• Zip code, area code and state routing logic built directly into the platform

• Several different location matching algorithms to choose from

• Real-time updates to routing without IT support

• Location-level data to measure what locations are converting

Why It Works - TerritoryIQ

When customers enter their zip code, QIVIR automatically matches them to the right location or service area based on your selected TerritoryIQ algorithm. The caller may never know they’re being routed - they just get where they needed to go, fast.

Franchise marketing teams can:

• Define coverage areas by zip, area code or state

• Choose between 5-digit and 3-digit zip code matching algorithms

• Select Location/service matching algorithms

• Build unique call flows by tracking number and campaign

• Target multilingual audiences with 5 languages and 20+ Generative AI text-to-speech voices

• Save configuration time with automatic language translations and text-to-speech generated prompts

The Payoff

• Fewer missed calls

• Higher conversion rates

• Better customer experiences

• Cleaner attribution and campaign ROI

• Less frustration for your internal marketing team

• More revenue for your franchise or multi-location businesses

Be the champion your team needs you to be by reducing marketing spend and increasing revenue!

Bonus:

Supercharge your geo-routing call flows by offering your callers to have the search results sent to their mobile devices!

This feature allows your callers to receive the search results right to their phones where they can review their options, then click to call the number directly or email the location directly - if you made this information available. This feature is available instead of being connected directly to a location or in tandem with being connection directly to the location.

But of course, you have additional tracking options if you want to track and record the calls to your individual location. Rather than using the location's main phone number, you can use a tracking number from QIVIR and route the lead or customer back through the system for trackability.

Build Smarter Call Flows - No Developer Needed

QIVIR equips your marketing team with a powerful suite of tools to create advanced geo-routing call flows—without writing a single line of code. No need for a developer or technical expertise. Just intuitive tools designed to help you optimize inbound calls and connect customers to the right location, fast.

Want to see how zip-based routing could work for your network? Sign Up to Get Started!

Let QIVIR help you be the HERO your team needs you to be!